CLIENT
Lidl
«On our way for Lidl»
BRAND COMMUNICATION
«klein aber fein» supplier photoshoot for Lidl
Brandsoul went on a journey across Switzerland for the Swiss retailer Lidl Schweiz DL AG to capture specialties offered by local suppliers for the popular promotion “klein aber fein”.
Giving the various suppliers a chance to introduce themselves, Brandsoul has made it its mission to travel from vendor to vendor and shine a spotlight on them and their products.
The campaign «klein aber fein” focuses on the people behind the scenes, giving small businesses the opportunity to newly position themselves by selling their goods in the Swiss Lidl stores. This campaign has touched our hearts and connected us with very interesting people.
