CLIENT

Honda

Brandsoul conceived and executed a dynamic roadshow for Honda, bringing the brand directly to the public across Switzerland. Touring popular shopping malls and major events like the renowned Fantasy Basel, the roadshow introduced Honda’s scooter range to new and diverse audiences. Brandsoul handled the project from start to finish — from location scouting and concept development to scenography, design, on-site activations, construction, and full coordination. The result was an immersive brand experience delivered to customers throughout the country.