CLIENT
TABACCO
CLIENT
TABACCO
"Club and festival activation in Switzerland"
CONSUMER & BRAND ACTIVATION
Brandsoul creates an entertainment platform for a tobacco brand, giving the target audience a lasting consumer experience.
Brandsoul built an entertainment platform for a tobacco brand, including unforgettable activation campaigns at Swiss festivals and clubs to amplify anticipation among the target audience of ASU 30. Brandsoul is responsible not only for the platform’s concept and strategic orientation, but also for the entire preparation, coordination and organisation of various regular campaigns that help the brand to strengthen its market position.