CLIENT
Unicef
«Children for children»
DIGITAL EVENT
UNICEF "Sternenwochen" Award Ceremony
Brandsoul organized for UNICEF their “Sternenwochen” Awards Ceremony. UNICEF defies the current situation and transforms their “Sternenwochen” Award Ceremony into a digital event. Sandra Studer hosted the evening and various Swiss celebrities awarded the coveted “Sternenwochen” trophies to the children.
The “Sternenwochen” Award Ceremony of UNICEF was under a special star this year. After last year’s award ceremony had to be cancelled due to COVID-19, this year a ceremony could take place again, albeit digitally. Together with UNICEF, Brandsoul realized an online event that focused on the creative work of children. The digital event was moderated by Sandra Studer. Swiss celebrities such as Stefanie Heinzmann, Kurt Aeschbacher, Divertimento and Andrew Bond were on hand to award the coveted star trophies for original collection ideas and honored the young artists with a laudation.
“Sternenwochen” is a collection campaign by children for children and takes place from November 20 through Christmas each year. At the “Sternenwochen” Award Ceremony, the best projects are awarded the coveted Star Trophy. Since 2004, over 100,000 children have collected around 7 million Swiss francs and shown their solidarity for children in need. Thanks to the proceeds of the Star Weeks, UNICEF is committed to strengthening basic health care, creating more access to water and enabling children to learn, even in times of crisis.
