CLIENT
C&A
Fashion show in Winterthur
STORE RE-OPENING
C&A – STORE RE-OPENING
After weeks of renovation, C&A reopens its store in Winterthur’s old town with a unique VIP event. Brandsoul was commissioned for the conception and implementation of the entire re-opening event.
At the center of the event was a unique fashion show on Marktgasse, where passers-by were able to admire the fall/winter collection exclusively. Guests were able to benefit from numerous other highlights at the re-opening event: a make-up styling corner, a gin bar by Turicum Gin, and the opportunity to have their sketches drawn by illustrator Ella Tjader. Fashion influencers Andrea Brotschi (andreabrotschi.com), Anja Gasser (schuschublog.com) and Cristina Gheiceanu (cristinagheiceanu.com) were also present among the approximately 200 visitors.
Brandsoul was also responsible for the event program, event communication and the production of the entire re-opening event.
