CLIENT
MANOR
ACTIVATION
Switch to Summer
For Manor’s nationwide Switch to Summer campaign, BRANDSOUL developed and delivered a roadshow across Lugano, Basel and Geneva. The objective was to engage consumers through an interactive brand experience while driving footfall to Manor stores.
At the heart of the activation was a vibrant, summer-themed promotional booth designed to capture attention and encourage participation. Visitors took part in a digital quiz for the chance to win instant prizes and vouchers redeemable in Manor stores. Combining gamification, personal interaction and eye-catching branding, the activation generated strong visibility and high consumer engagement across all three locations.
